Catherine Ciocchi: Hi, I'm Catherine Ciocchi. My name is actually my married name, and the problem with it is the pronunciation that people have problems with. And I have three sons who've experienced the same thing, but it's very similar to a gnocchi, which is a pasta. So it's really Ciocchi, but my in-law family has simplified it to Ciocchi, so it's phonetically spelled C-H-O-K-E-Y, which is what people write down when they hear it, but it's a great Italian name.